HubSpot Breeze AI vs. Zapier: data protection per plan
HubSpot Breeze AI (4 plans) and Zapier (4 plans) side by side: DPA, training on inputs, hosting and data retention per plan, based on the providers’ public documents. Without rating.
Last updated: (latest review date of the tools shown)
At a glance
Each value is listed with the plans it applies to. Pick a tier to see only plans of that tier; if plans are chosen in the plan comparison below, the table shows exactly those.
All plans: each value is listed with the plans it applies to.
| Feature | HubSpot Breeze AI | Zapier |
|---|---|---|
| Provider based in | Cambridge, MA, USA | Zapier, Inc., 548 Market St. #62411, San Francisco, CA 94104-5401, USA |
| Plans recorded | 4 | 4 |
| Hosting | EU option: all 4 plans | US only: all 4 plans |
| Training on inputs | opt-out available: all 4 plans | opt-out available: Free, Professional, Teamno: Enterprise |
| DPA | yes: all 4 plans | yes: all 4 plans |
| As of | 18 Oct 2026 | 18 Oct 2026 |
Plans compared
Comparing: HubSpot Breeze AI Starter vs. Zapier Professional
| Feature | HubSpot Breeze AIStarter | ZapierProfessional |
|---|---|---|
| yes | yes | |
| Details: DPA available | yes (automatic) Provider’s DPA | yes (automatically: the Terms of Service or the Enterprise Agreement incorporate the DPA, no separate signature required; as of 2026-08-27) Provider’s DPA |
| opt-out available | opt-out available | |
| Details: Training on inputs | HubSpot's own model training on customer data: on by default, Super Admin can switch it off ("By default, the setting will be turned on."). Accounts with Sensitive Data are automatically opted out. Third-party AI: "We do not permit HubSpot AI service providers ... to use your data for model training." Opt-out applies only going forward. Customer Terms of Service 5.3.1 (q14): "We may also use Customer Data to train our AI models in compliance with our obligations under the Agreement." | Terms of Service (effective 2026-04-09) section 7(b): Zapier may derive de-identified data sets ('Derived Data') from customer content and use them 'to operate, enhance, improve, and develop Zapier products or services, including through model training'; opt-out via form; accounts on the Company or Enterprise Plan are automatically opted out. Security page (FAQ): 'We don’t train on the data that runs through your workflows, on any plan.' Zapier may learn from the structure (not the contents) of workflows; objection via form. Subprocessors page (version effective 2026-10-23): AI sub-processors do not use customer content for training; in the case of flagged violations, the provider may retain and review content, and Meta may use flagged content for abuse detection. |
| differs by plan | EU option | US only |
| Details: Data residency | Choice of data centre US, EU (Frankfurt, selectable since 2021-07-19), Canada, Australia. AI sub-processors according to the sub-processor list (q3), EU data centre column: OpenAI "European Economic Area and Switzerland"; AWS, Google and Baseten (from 2026-10-16) "European Economic Area regions"; Hyperdoc (meeting recordings/transcripts) Germany. The web search providers Bright Data and Exa (from 2026-10-16) also process in the USA for the EU data centre. | Security page (FAQ): 'Zapier stores data on Amazon Web Services (AWS) in the United States.' Data Transfer Impact Assessment (as of 2023-12-15): 'Data processed by Zapier in connection with our customers’ use of Zapier Services is both transferred to and stored in the US.' The pricing page, security page and TIA name no EU storage option. |
| list available | list available | |
| Details: List published |
|
|
| differs by plan | Third-party AI: Zero Data Retention… | Privacy/retention page |
| Details: Data retention | Third-party AI: Zero Data Retention "wherever possible" or minimised retention; specific periods not stated. The AI Model Cards (q7, retrieved 2026-10-18) list "Model Zero Data Retention" as an AI control for agents, Breeze Assistant and embedded AI features; they state no specific periods or exceptions. | Privacy/retention page (as of 2026-04-17): Zap content 7 days in logs, 29 to 69 days in the account, up to 4 months in backups; test data remains until the Zap is deleted. In the 'Company' plan or Enterprise, a shorter retention can be set. Tables content until deletion, then up to 4 months in backups. AI products: Agents conversations and activity logs until the agent is deleted, knowledge sources until removed from all agents, then up to 4 months in backups; Chatbots conversations 60 days, knowledge sources until deletion; MCP content (prompts, responses, tool logs) until the MCP server or account is deleted; Canvas content until deletion, then deletion within 30 days. |
| differs by plan | several tiers | from 19.99 USD/mo… (further prices in the details) |
| Details: Price | List price 20 USD per seat/month (Smart CRM Starter, q11). According to the Starter page (q12), currently a time-limited offer for new customers: 7 USD per seat/month with annual prepayment or 10 USD per seat/month with monthly payment, with no end date stated. 500 HubSpot Credits/month included (q11, q12). Many AI functions and agents consume credits. | from USD 19.99 per month with annual billing or USD 29.99 with monthly billing (750 tasks/month; tiers up to 2M tasks); in EUR from EUR 18.28 or EUR 27.42 per month, converted with a note on the varying exchange rate. Pricing page in USD or optionally in other currencies (including EUR); with EUR display: 'Prices exclude all taxes, levies and duties.' |
| yes | yes | |
| Details: AI features included | yes | yes (according to the feature table on the pricing page: Zapier Agents, Chatbots, Canvas, MCP, AI by Zapier and AI fields included, Copilot unlimited; more agent activities via the 'Agents Pro' add-on, 1,500 activities/month, USD 33.33/month with annual billing (USD 400/year)) |
| 11 sources | 9 sources | |
| Details: Sources with retrieval date |
|
|
Contract / DPA
- HubSpot Breeze AI Starteryes
- Zapier Professionalyes
- Zapier Professional
yes (automatically: the Terms of Service or the Enterprise Agreement incorporate the DPA, no separate signature required; as of 2026-08-27)
Provider’s DPA
Training
- HubSpot Breeze AI Starteropt-out available
- Zapier Professionalopt-out available
- HubSpot Breeze AI Starter
HubSpot's own model training on customer data: on by default, Super Admin can switch it off ("By default, the setting will be turned on."). Accounts with Sensitive Data are automatically opted out. Third-party AI: "We do not permit HubSpot AI service providers ... to use your data for model training." Opt-out applies only going forward. Customer Terms of Service 5.3.1 (q14): "We may also use Customer Data to train our AI models in compliance with our obligations under the Agreement."
Zapier ProfessionalTerms of Service (effective 2026-04-09) section 7(b): Zapier may derive de-identified data sets ('Derived Data') from customer content and use them 'to operate, enhance, improve, and develop Zapier products or services, including through model training'; opt-out via form; accounts on the Company or Enterprise Plan are automatically opted out. Security page (FAQ): 'We don’t train on the data that runs through your workflows, on any plan.' Zapier may learn from the structure (not the contents) of workflows; objection via form. Subprocessors page (version effective 2026-10-23): AI sub-processors do not use customer content for training; in the case of flagged violations, the provider may retain and review content, and Meta may use flagged content for abuse detection.
Hosting
- differs by plan
- HubSpot Breeze AI StarterEU option
- Zapier ProfessionalUS only
- HubSpot Breeze AI Starter
Choice of data centre US, EU (Frankfurt, selectable since 2021-07-19), Canada, Australia. AI sub-processors according to the sub-processor list (q3), EU data centre column: OpenAI "European Economic Area and Switzerland"; AWS, Google and Baseten (from 2026-10-16) "European Economic Area regions"; Hyperdoc (meeting recordings/transcripts) Germany. The web search providers Bright Data and Exa (from 2026-10-16) also process in the USA for the EU data centre.
Zapier ProfessionalSecurity page (FAQ): 'Zapier stores data on Amazon Web Services (AWS) in the United States.' Data Transfer Impact Assessment (as of 2023-12-15): 'Data processed by Zapier in connection with our customers’ use of Zapier Services is both transferred to and stored in the US.' The pricing page, security page and TIA name no EU storage option.
Sub-processors
- HubSpot Breeze AI Starterlist available
- Zapier Professionallist available
- HubSpot Breeze AI Starter
- OpenAI, L.L.C. (AI Service Provider, HubSpot AI)
- Amazon Web Services, Inc. (AI Service Provider, HubSpot AI; additionally hosting)
- Google LLC (AI Service Provider, HubSpot AI)
- Baseten Labs, Inc. (AI Service Provider, effective from 2026-10-16)
- Bright Data Ltd. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Exa Labs, Inc. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Hyperdoc, Inc. (meeting recordings and transcripts, HubSpot AI; EU data centre: Germany)
- additional models used according to the AI Model Cards (q7): Anthropic (Claude), Perplexity (Sonar); not listed in the sub-processor list (Last Modified 2026-09-16, retrieved 2026-10-18)
Zapier Professional- Amazon Web Services (USA): cloud and AI provider
- Anthropic (USA): AI provider
- Baseten (USA): AI provider (new in the list from 2026-10-23)
- OpenAI (USA): AI provider (Zero Day Retention activated according to Zapier)
- Google (USA): cloud and AI provider
- Microsoft (USA): AI provider
- Meta (USA, Australia, Denmark, Finland, Indonesia, Ireland, Malaysia, Sweden): AI provider
- Fireworks AI (USA): AI provider
- Databricks (USA): data intelligence
- Pinecone (USA): vector database (no longer listed according to the new list from 2026-10-23)
- Firecrawl (USA): knowledge sources
- Heroku, Vercel (USA): operations/cloud
- Redis (USA): storage/caching
- Datadog, Sentry, Grafana Labs (USA): monitoring/error tracking
- Algolia, Fullstory, Looker, Knock, Liveblocks, Stytch, Uploadcare (USA): search, analytics, communication, collaboration, authentication, file upload
- Support: Ada, Gong, Vitally, Zendesk, Zoom (USA)
- Service-specific: Google Translate, MadKudu, Mailgun, Twilio, WhatsApp (USA)
- Group companies: Australia (with a branch in New Zealand), Canada, Ireland (with a branch in Spain), India, United Kingdom
Retention
- differs by plan
- HubSpot Breeze AI StarterThird-party AI: Zero Data Retention…
- Zapier ProfessionalPrivacy/retention page
- HubSpot Breeze AI StarterThird-party AI: Zero Data Retention "wherever possible" or minimised retention; specific periods not stated. The AI Model Cards (q7, retrieved 2026-10-18) list "Model Zero Data Retention" as an AI control for agents, Breeze Assistant and embedded AI features; they state no specific periods or exceptions.Zapier ProfessionalPrivacy/retention page (as of 2026-04-17): Zap content 7 days in logs, 29 to 69 days in the account, up to 4 months in backups; test data remains until the Zap is deleted. In the 'Company' plan or Enterprise, a shorter retention can be set. Tables content until deletion, then up to 4 months in backups. AI products: Agents conversations and activity logs until the agent is deleted, knowledge sources until removed from all agents, then up to 4 months in backups; Chatbots conversations 60 days, knowledge sources until deletion; MCP content (prompts, responses, tool logs) until the MCP server or account is deleted; Canvas content until deletion, then deletion within 30 days.
Price
- differs by plan
- HubSpot Breeze AI Starterseveral tiers
- Zapier Professionalfrom 19.99 USD/mo… (further prices in the details)
- HubSpot Breeze AI Starter
List price 20 USD per seat/month (Smart CRM Starter, q11). According to the Starter page (q12), currently a time-limited offer for new customers: 7 USD per seat/month with annual prepayment or 10 USD per seat/month with monthly payment, with no end date stated. 500 HubSpot Credits/month included (q11, q12). Many AI functions and agents consume credits.
Zapier Professionalfrom USD 19.99 per month with annual billing or USD 29.99 with monthly billing (750 tasks/month; tiers up to 2M tasks); in EUR from EUR 18.28 or EUR 27.42 per month, converted with a note on the varying exchange rate. Pricing page in USD or optionally in other currencies (including EUR); with EUR display: 'Prices exclude all taxes, levies and duties.'
- HubSpot Breeze AI Starteryes
- Zapier Professionalyes
- HubSpot Breeze AI Starter
yes
Zapier Professionalyes (according to the feature table on the pricing page: Zapier Agents, Chatbots, Canvas, MCP, AI by Zapier and AI fields included, Copilot unlimited; more agent activities via the 'Agents Pro' add-on, 1,500 activities/month, USD 33.33/month with annual billing (USD 400/year))
Evidence
- HubSpot Breeze AI Starter11 sources
- Zapier Professional9 sources
- HubSpot Breeze AI Starter
- HubSpot Data Processing Agreement (Last Modified 2026-09-16)DPA, retrieved 18 Oct 2026
- HubSpot Privacy PolicyPrivacy notice, retrieved 7 Oct 2026
- HubSpot Sub-Processors Page (Last Modified 2026-09-16)Sub-processor list, retrieved 18 Oct 2026
- HubSpot AI Cloud Infrastructure FAQ (updated 2026-07-21)Documentation, retrieved 18 Oct 2026
- Understand Agent Hub (updated 2026-10-01)Documentation, retrieved 7 Oct 2026
- HubSpot AI Model CardsTrust Center, retrieved 18 Oct 2026
- Understand HubSpot's AI model training (updated 2026-09-08)Documentation, retrieved 18 Oct 2026
- HubSpot CRM PricingPricing page, retrieved 7 Oct 2026
- HubSpot Product & Services Catalog (Legal Center)Pricing page / service description, retrieved 14 Oct 2026
- HubSpot Starter (product page)Pricing page, retrieved 14 Oct 2026
- HubSpot Customer Terms of Service (Last Modified 2026-09-16)Terms and conditions, retrieved 18 Oct 2026
Zapier Professional- Pricing (rendered in browser, incl. feature table, Agents add-on and EUR currency)Pricing page, retrieved 18 Oct 2026
- Privacy Statement (effective 2025-09-05)Privacy notice, retrieved 18 Oct 2026
- Data Processing Addendum (as of 2026-08-27)DPA, retrieved 8 Oct 2026
- Subprocessors (published 2026-10-09, effective 2026-10-23)Sub-processor list, retrieved 14 Oct 2026
- Enterprise securityTrust Center, retrieved 18 Oct 2026
- Data Retention/Deletion/Export (as of 2026-04-17)Documentation, retrieved 14 Oct 2026
- Terms of Service (effective 2026-04-09)Terms and conditions, retrieved 18 Oct 2026
- Zapier Trust Center (Conveyor; updates on SOC reports and sub-processors)Trust Center, retrieved 18 Oct 2026
- Data Transfer Impact Assessment (last updated 2023-12-15)Documentation, retrieved 18 Oct 2026
| Feature | HubSpot Breeze AI | Zapier |
|---|---|---|
| yesall 4 plans | yesall 4 plans | |
| Details: DPA available |
|
|
| differs by tool | opt-out availableall 4 plans |
|
| Details: Training on inputs |
|
|
| differs by tool | EU optionall 4 plans | US onlyall 4 plans |
| Details: Data residency |
|
|
| list availableall 4 plans | list availableall 4 plans | |
| Details: List published |
|
|
| differs by tool | Third-party AI: Zero Data Retention…all 4 plans | Privacy/retention pageall 4 plans |
| Details: Data retention |
|
|
| differs by tool |
|
|
| Details: Price |
|
|
| differs by tool |
| yesall 4 plans |
| Details: AI features included |
|
|
| 12 sources | 9 sources | |
| Details: Sources with retrieval date |
|
|
Contract / DPA
- HubSpot Breeze AIyesall 4 plans
- Zapieryesall 4 plans
- HubSpot Breeze AI
- Free
yes (automatic)
Provider’s DPA - Starter
yes (automatic)
Provider’s DPA - Professional
yes (automatic)
Provider’s DPA - Enterprise
yes (automatic)
Provider’s DPA
Zapier- Free
yes (automatically: the Terms of Service or the Enterprise Agreement incorporate the DPA, no separate signature required; as of 2026-08-27)
Provider’s DPA - Professional
yes (automatically: the Terms of Service or the Enterprise Agreement incorporate the DPA, no separate signature required; as of 2026-08-27)
Provider’s DPA - Team
yes (automatically: the Terms of Service or the Enterprise Agreement incorporate the DPA, no separate signature required; as of 2026-08-27)
Provider’s DPA - Enterprise
yes (automatically: the Terms of Service or the Enterprise Agreement incorporate the DPA, no separate signature required; as of 2026-08-27)
Provider’s DPA
- Free
Training
- differs by tool
- HubSpot Breeze AIopt-out availableall 4 plans
- Zapier
- opt-out availableFree, Professional, Team
- noEnterprise
- HubSpot Breeze AI
- Free
HubSpot's own model training on customer data: on by default, Super Admin can switch it off ("By default, the setting will be turned on."). Accounts with Sensitive Data are automatically opted out. Third-party AI: "We do not permit HubSpot AI service providers ... to use your data for model training." Opt-out applies only going forward. Customer Terms of Service 5.3.1 (q14): "We may also use Customer Data to train our AI models in compliance with our obligations under the Agreement."
- Starter
HubSpot's own model training on customer data: on by default, Super Admin can switch it off ("By default, the setting will be turned on."). Accounts with Sensitive Data are automatically opted out. Third-party AI: "We do not permit HubSpot AI service providers ... to use your data for model training." Opt-out applies only going forward. Customer Terms of Service 5.3.1 (q14): "We may also use Customer Data to train our AI models in compliance with our obligations under the Agreement."
- Professional
HubSpot's own model training on customer data: on by default, Super Admin can switch it off ("By default, the setting will be turned on."). Accounts with Sensitive Data are automatically opted out. Third-party AI: "We do not permit HubSpot AI service providers ... to use your data for model training." Opt-out applies only going forward. According to the documentation, Breeze agents and workflows require Professional or Enterprise. Customer Terms of Service 5.3.1 (q14): "We may also use Customer Data to train our AI models in compliance with our obligations under the Agreement."
- Enterprise
HubSpot's own model training on customer data: on by default, Super Admin can switch it off ("By default, the setting will be turned on."). Accounts with Sensitive Data are automatically opted out. Third-party AI: "We do not permit HubSpot AI service providers ... to use your data for model training." Opt-out applies only going forward. According to the documentation, Breeze agents and workflows require Professional or Enterprise. Customer Terms of Service 5.3.1 (q14): "We may also use Customer Data to train our AI models in compliance with our obligations under the Agreement."
Zapier- Free
Terms of Service (effective 2026-04-09) section 7(b): Zapier may derive de-identified data sets ('Derived Data') from customer content and use them 'to operate, enhance, improve, and develop Zapier products or services, including through model training'; opt-out via form; accounts on the Company or Enterprise Plan are automatically opted out. Security page (FAQ): 'We don’t train on the data that runs through your workflows, on any plan.' Zapier may learn from the structure (not the contents) of workflows; objection via form. Subprocessors page (version effective 2026-10-23): AI sub-processors do not use customer content for training; in the case of flagged violations, the provider may retain and review content, and Meta may use flagged content for abuse detection.
- Professional
Terms of Service (effective 2026-04-09) section 7(b): Zapier may derive de-identified data sets ('Derived Data') from customer content and use them 'to operate, enhance, improve, and develop Zapier products or services, including through model training'; opt-out via form; accounts on the Company or Enterprise Plan are automatically opted out. Security page (FAQ): 'We don’t train on the data that runs through your workflows, on any plan.' Zapier may learn from the structure (not the contents) of workflows; objection via form. Subprocessors page (version effective 2026-10-23): AI sub-processors do not use customer content for training; in the case of flagged violations, the provider may retain and review content, and Meta may use flagged content for abuse detection.
- Team
Terms of Service (effective 2026-04-09) section 7(b): Zapier may derive de-identified data sets ('Derived Data') from customer content and use them 'to operate, enhance, improve, and develop Zapier products or services, including through model training'; opt-out via form; accounts on the Company or Enterprise Plan are automatically opted out. Security page (FAQ): 'We don’t train on the data that runs through your workflows, on any plan.' Zapier may learn from the structure (not the contents) of workflows; objection via form. Subprocessors page (version effective 2026-10-23): AI sub-processors do not use customer content for training; in the case of flagged violations, the provider may retain and review content, and Meta may use flagged content for abuse detection.
- Enterprise
Terms of Service (effective 2026-04-09) section 7(b): accounts on the Company or Enterprise Plan are automatically opted out of the use of de-identified 'Derived Data' (including for model training). Security page (FAQ): 'We don’t train on the data that runs through your workflows, on any plan'; Enterprise accounts are also automatically opted out of learning from workflow structure. Subprocessors page (version effective 2026-10-23): AI sub-processors do not use customer content for training; in the case of flagged violations, the provider may retain and review content, and Meta may use flagged content for abuse detection.
- Free
Hosting
- differs by tool
- HubSpot Breeze AIEU optionall 4 plans
- ZapierUS onlyall 4 plans
- HubSpot Breeze AI
- Free
Choice of data centre US, EU (Frankfurt, selectable since 2021-07-19), Canada, Australia. AI sub-processors according to the sub-processor list (q3), EU data centre column: OpenAI "European Economic Area and Switzerland"; AWS, Google and Baseten (from 2026-10-16) "European Economic Area regions"; Hyperdoc (meeting recordings/transcripts) Germany. The web search providers Bright Data and Exa (from 2026-10-16) also process in the USA for the EU data centre.
- Starter
Choice of data centre US, EU (Frankfurt, selectable since 2021-07-19), Canada, Australia. AI sub-processors according to the sub-processor list (q3), EU data centre column: OpenAI "European Economic Area and Switzerland"; AWS, Google and Baseten (from 2026-10-16) "European Economic Area regions"; Hyperdoc (meeting recordings/transcripts) Germany. The web search providers Bright Data and Exa (from 2026-10-16) also process in the USA for the EU data centre.
- Professional
Choice of data centre US, EU (Frankfurt, selectable since 2021-07-19), Canada, Australia. AI sub-processors according to the sub-processor list (q3), EU data centre column: OpenAI "European Economic Area and Switzerland"; AWS, Google and Baseten (from 2026-10-16) "European Economic Area regions"; Hyperdoc (meeting recordings/transcripts) Germany. The web search providers Bright Data and Exa (from 2026-10-16) also process in the USA for the EU data centre.
- Enterprise
Choice of data centre US, EU (Frankfurt, selectable since 2021-07-19), Canada, Australia. AI sub-processors according to the sub-processor list (q3), EU data centre column: OpenAI "European Economic Area and Switzerland"; AWS, Google and Baseten (from 2026-10-16) "European Economic Area regions"; Hyperdoc (meeting recordings/transcripts) Germany. The web search providers Bright Data and Exa (from 2026-10-16) also process in the USA for the EU data centre.
Zapier- Free
Security page (FAQ): 'Zapier stores data on Amazon Web Services (AWS) in the United States.' Data Transfer Impact Assessment (as of 2023-12-15): 'Data processed by Zapier in connection with our customers’ use of Zapier Services is both transferred to and stored in the US.' The pricing page, security page and TIA name no EU storage option.
- Professional
Security page (FAQ): 'Zapier stores data on Amazon Web Services (AWS) in the United States.' Data Transfer Impact Assessment (as of 2023-12-15): 'Data processed by Zapier in connection with our customers’ use of Zapier Services is both transferred to and stored in the US.' The pricing page, security page and TIA name no EU storage option.
- Team
Security page (FAQ): 'Zapier stores data on Amazon Web Services (AWS) in the United States.' Data Transfer Impact Assessment (as of 2023-12-15): 'Data processed by Zapier in connection with our customers’ use of Zapier Services is both transferred to and stored in the US.' The pricing page, security page and TIA name no EU storage option.
- Enterprise
Security page (FAQ): 'Zapier stores data on Amazon Web Services (AWS) in the United States.' Data Transfer Impact Assessment (as of 2023-12-15): 'Data processed by Zapier in connection with our customers’ use of Zapier Services is both transferred to and stored in the US.' The pricing page, security page and TIA name no EU storage option.
- Free
Sub-processors
- HubSpot Breeze AIlist availableall 4 plans
- Zapierlist availableall 4 plans
- HubSpot Breeze AI
- Free
- OpenAI, L.L.C. (AI Service Provider, HubSpot AI)
- Amazon Web Services, Inc. (AI Service Provider, HubSpot AI; additionally hosting)
- Google LLC (AI Service Provider, HubSpot AI)
- Baseten Labs, Inc. (AI Service Provider, effective from 2026-10-16)
- Bright Data Ltd. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Exa Labs, Inc. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Hyperdoc, Inc. (meeting recordings and transcripts, HubSpot AI; EU data centre: Germany)
- additional models used according to the AI Model Cards (q7): Anthropic (Claude), Perplexity (Sonar); not listed in the sub-processor list (Last Modified 2026-09-16, retrieved 2026-10-18)
- Starter
- OpenAI, L.L.C. (AI Service Provider, HubSpot AI)
- Amazon Web Services, Inc. (AI Service Provider, HubSpot AI; additionally hosting)
- Google LLC (AI Service Provider, HubSpot AI)
- Baseten Labs, Inc. (AI Service Provider, effective from 2026-10-16)
- Bright Data Ltd. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Exa Labs, Inc. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Hyperdoc, Inc. (meeting recordings and transcripts, HubSpot AI; EU data centre: Germany)
- additional models used according to the AI Model Cards (q7): Anthropic (Claude), Perplexity (Sonar); not listed in the sub-processor list (Last Modified 2026-09-16, retrieved 2026-10-18)
- Professional
- OpenAI, L.L.C. (AI Service Provider, HubSpot AI)
- Amazon Web Services, Inc. (AI Service Provider, HubSpot AI; additionally hosting)
- Google LLC (AI Service Provider, HubSpot AI)
- Baseten Labs, Inc. (AI Service Provider, effective from 2026-10-16)
- Bright Data Ltd. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Exa Labs, Inc. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Hyperdoc, Inc. (meeting recordings and transcripts, HubSpot AI; EU data centre: Germany)
- additional models used according to the AI Model Cards (q7): Anthropic (Claude), Perplexity (Sonar); not listed in the sub-processor list (Last Modified 2026-09-16, retrieved 2026-10-18)
- Enterprise
- OpenAI, L.L.C. (AI Service Provider, HubSpot AI)
- Amazon Web Services, Inc. (AI Service Provider, HubSpot AI; additionally hosting)
- Google LLC (AI Service Provider, HubSpot AI)
- Baseten Labs, Inc. (AI Service Provider, effective from 2026-10-16)
- Bright Data Ltd. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Exa Labs, Inc. (Web Search Results, from 2026-10-16; processing location also for the EU data centre: USA)
- Hyperdoc, Inc. (meeting recordings and transcripts, HubSpot AI; EU data centre: Germany)
- additional models used according to the AI Model Cards (q7): Anthropic (Claude), Perplexity (Sonar); not listed in the sub-processor list (Last Modified 2026-09-16, retrieved 2026-10-18)
Zapier- Free
- Amazon Web Services (USA): cloud and AI provider
- Anthropic (USA): AI provider
- Baseten (USA): AI provider (new in the list from 2026-10-23)
- OpenAI (USA): AI provider (Zero Day Retention activated according to Zapier)
- Google (USA): cloud and AI provider
- Microsoft (USA): AI provider
- Meta (USA, Australia, Denmark, Finland, Indonesia, Ireland, Malaysia, Sweden): AI provider
- Fireworks AI (USA): AI provider
- Databricks (USA): data intelligence
- Pinecone (USA): vector database (no longer listed according to the new list from 2026-10-23)
- Firecrawl (USA): knowledge sources
- Heroku, Vercel (USA): operations/cloud
- Redis (USA): storage/caching
- Datadog, Sentry, Grafana Labs (USA): monitoring/error tracking
- Algolia, Fullstory, Looker, Knock, Liveblocks, Stytch, Uploadcare (USA): search, analytics, communication, collaboration, authentication, file upload
- Support: Ada, Gong, Vitally, Zendesk, Zoom (USA)
- Service-specific: Google Translate, MadKudu, Mailgun, Twilio, WhatsApp (USA)
- Group companies: Australia (with a branch in New Zealand), Canada, Ireland (with a branch in Spain), India, United Kingdom
- Professional
- Amazon Web Services (USA): cloud and AI provider
- Anthropic (USA): AI provider
- Baseten (USA): AI provider (new in the list from 2026-10-23)
- OpenAI (USA): AI provider (Zero Day Retention activated according to Zapier)
- Google (USA): cloud and AI provider
- Microsoft (USA): AI provider
- Meta (USA, Australia, Denmark, Finland, Indonesia, Ireland, Malaysia, Sweden): AI provider
- Fireworks AI (USA): AI provider
- Databricks (USA): data intelligence
- Pinecone (USA): vector database (no longer listed according to the new list from 2026-10-23)
- Firecrawl (USA): knowledge sources
- Heroku, Vercel (USA): operations/cloud
- Redis (USA): storage/caching
- Datadog, Sentry, Grafana Labs (USA): monitoring/error tracking
- Algolia, Fullstory, Looker, Knock, Liveblocks, Stytch, Uploadcare (USA): search, analytics, communication, collaboration, authentication, file upload
- Support: Ada, Gong, Vitally, Zendesk, Zoom (USA)
- Service-specific: Google Translate, MadKudu, Mailgun, Twilio, WhatsApp (USA)
- Group companies: Australia (with a branch in New Zealand), Canada, Ireland (with a branch in Spain), India, United Kingdom
- Team
- Amazon Web Services (USA): cloud and AI provider
- Anthropic (USA): AI provider
- Baseten (USA): AI provider (new in the list from 2026-10-23)
- OpenAI (USA): AI provider (Zero Day Retention activated according to Zapier)
- Google (USA): cloud and AI provider
- Microsoft (USA): AI provider
- Meta (USA, Australia, Denmark, Finland, Indonesia, Ireland, Malaysia, Sweden): AI provider
- Fireworks AI (USA): AI provider
- Databricks (USA): data intelligence
- Pinecone (USA): vector database (no longer listed according to the new list from 2026-10-23)
- Firecrawl (USA): knowledge sources
- Heroku, Vercel (USA): operations/cloud
- Redis (USA): storage/caching
- Datadog, Sentry, Grafana Labs (USA): monitoring/error tracking
- Algolia, Fullstory, Looker, Knock, Liveblocks, Stytch, Uploadcare (USA): search, analytics, communication, collaboration, authentication, file upload
- Support: Ada, Gong, Vitally, Zendesk, Zoom (USA)
- Service-specific: Google Translate, MadKudu, Mailgun, Twilio, WhatsApp (USA)
- Group companies: Australia (with a branch in New Zealand), Canada, Ireland (with a branch in Spain), India, United Kingdom
- Enterprise
- Amazon Web Services (USA): cloud and AI provider
- Anthropic (USA): AI provider
- Baseten (USA): AI provider (new in the list from 2026-10-23)
- OpenAI (USA): AI provider (Zero Day Retention activated according to Zapier)
- Google (USA): cloud and AI provider
- Microsoft (USA): AI provider
- Meta (USA, Australia, Denmark, Finland, Indonesia, Ireland, Malaysia, Sweden): AI provider
- Fireworks AI (USA): AI provider
- Databricks (USA): data intelligence
- Pinecone (USA): vector database (no longer listed according to the new list from 2026-10-23)
- Firecrawl (USA): knowledge sources
- Heroku, Vercel (USA): operations/cloud
- Redis (USA): storage/caching
- Datadog, Sentry, Grafana Labs (USA): monitoring/error tracking
- Algolia, Fullstory, Looker, Knock, Liveblocks, Stytch, Uploadcare (USA): search, analytics, communication, collaboration, authentication, file upload
- Support: Ada, Gong, Vitally, Zendesk, Zoom (USA)
- Service-specific: Google Translate, MadKudu, Mailgun, Twilio, WhatsApp (USA)
- Group companies: Australia (with a branch in New Zealand), Canada, Ireland (with a branch in Spain), India, United Kingdom
- Free
Retention
- differs by tool
- HubSpot Breeze AIThird-party AI: Zero Data Retention…all 4 plans
- ZapierPrivacy/retention pageall 4 plans
- HubSpot Breeze AI
- FreeThird-party AI: Zero Data Retention "wherever possible" or minimised retention; specific periods not stated. The AI Model Cards (q7, retrieved 2026-10-18) list "Model Zero Data Retention" as an AI control for agents, Breeze Assistant and embedded AI features; they state no specific periods or exceptions.
- StarterThird-party AI: Zero Data Retention "wherever possible" or minimised retention; specific periods not stated. The AI Model Cards (q7, retrieved 2026-10-18) list "Model Zero Data Retention" as an AI control for agents, Breeze Assistant and embedded AI features; they state no specific periods or exceptions.
- ProfessionalThird-party AI: Zero Data Retention "wherever possible" or minimised retention; specific periods not stated. The AI Model Cards (q7, retrieved 2026-10-18) list "Model Zero Data Retention" as an AI control for agents, Breeze Assistant and embedded AI features; they state no specific periods or exceptions.
- EnterpriseThird-party AI: Zero Data Retention "wherever possible" or minimised retention; specific periods not stated. The AI Model Cards (q7, retrieved 2026-10-18) list "Model Zero Data Retention" as an AI control for agents, Breeze Assistant and embedded AI features; they state no specific periods or exceptions.
Zapier- FreePrivacy/retention page (as of 2026-04-17): Zap content 7 days in logs, 29 to 69 days in the account, up to 4 months in backups; test data remains until the Zap is deleted. In the 'Company' plan or Enterprise, a shorter retention can be set. Tables content until deletion, then up to 4 months in backups. AI products: Agents conversations and activity logs until the agent is deleted, knowledge sources until removed from all agents, then up to 4 months in backups; Chatbots conversations 60 days, knowledge sources until deletion; MCP content (prompts, responses, tool logs) until the MCP server or account is deleted; Canvas content until deletion, then deletion within 30 days.
- ProfessionalPrivacy/retention page (as of 2026-04-17): Zap content 7 days in logs, 29 to 69 days in the account, up to 4 months in backups; test data remains until the Zap is deleted. In the 'Company' plan or Enterprise, a shorter retention can be set. Tables content until deletion, then up to 4 months in backups. AI products: Agents conversations and activity logs until the agent is deleted, knowledge sources until removed from all agents, then up to 4 months in backups; Chatbots conversations 60 days, knowledge sources until deletion; MCP content (prompts, responses, tool logs) until the MCP server or account is deleted; Canvas content until deletion, then deletion within 30 days.
- TeamPrivacy/retention page (as of 2026-04-17): Zap content 7 days in logs, 29 to 69 days in the account, up to 4 months in backups; test data remains until the Zap is deleted. In the 'Company' plan or Enterprise, a shorter retention can be set. Tables content until deletion, then up to 4 months in backups. AI products: Agents conversations and activity logs until the agent is deleted, knowledge sources until removed from all agents, then up to 4 months in backups; Chatbots conversations 60 days, knowledge sources until deletion; MCP content (prompts, responses, tool logs) until the MCP server or account is deleted; Canvas content until deletion, then deletion within 30 days.
- EnterprisePrivacy/retention page (as of 2026-04-17): Zap content 7 days in logs, 29 to 69 days in the account, up to 4 months in backups; test data remains until the Zap is deleted. In the 'Company' plan or Enterprise, a shorter retention can be set. Tables content until deletion, then up to 4 months in backups. AI products: Agents conversations and activity logs until the agent is deleted, knowledge sources until removed from all agents, then up to 4 months in backups; Chatbots conversations 60 days, knowledge sources until deletion; MCP content (prompts, responses, tool logs) until the MCP server or account is deleted; Canvas content until deletion, then deletion within 30 days.
Price
- differs by tool
- HubSpot Breeze AI
- 0 USDFree
- several tiersStarter
- from 45 USD/user/mo… (further prices in the details)Professional
- from 75 USD/user/moEnterprise
- Zapier
- 0 USD/moFree
- from 19.99 USD/mo… (further prices in the details)Professional
- from 69 USD/mo… (further prices in the details)Team
- customEnterprise
- HubSpot Breeze AI
- Free
0 USD (Free CRM, up to 2 users, max. 1,000 contacts; q11)
- Starter
List price 20 USD per seat/month (Smart CRM Starter, q11). According to the Starter page (q12), currently a time-limited offer for new customers: 7 USD per seat/month with annual prepayment or 10 USD per seat/month with monthly payment, with no end date stated. 500 HubSpot Credits/month included (q11, q12). Many AI functions and agents consume credits.
- Professional
from 45 USD per seat/month according to the Smart CRM pricing page (retrieved 2026-10-18: "Starts at $45/mo/seat", alongside a struck-through "$50/mo/seat"; billing options "Pay Monthly – Commit annually" and "Pay Annually", 45 USD shown for both; no indication whether excl. taxes). List price according to the Product and Services Catalog: 50 USD (q11). 3,000 HubSpot Credits/month included (q11, q15)
- Enterprise
from 75 USD per seat/month (Smart CRM pricing page, retrieved 2026-10-18: "Starts at $75/mo/seat", only "Talk to Sales"; matches the list price according to the Product and Services Catalog, q11; no indication whether excl. taxes); 5,000 HubSpot Credits/month included (q11, q15)
Zapier- Free
USD 0 or EUR 0 per month; 100 tasks/month (pricing page)
- Professional
from USD 19.99 per month with annual billing or USD 29.99 with monthly billing (750 tasks/month; tiers up to 2M tasks); in EUR from EUR 18.28 or EUR 27.42 per month, converted with a note on the varying exchange rate. Pricing page in USD or optionally in other currencies (including EUR); with EUR display: 'Prices exclude all taxes, levies and duties.'
- Team
from USD 69 per month with annual billing or USD 103.50 with monthly billing (2,000 tasks/month; tiers up to 2M tasks); in EUR from EUR 63.09 or EUR 94.63 per month, converted with a note on the varying exchange rate. Pricing page in USD or optionally in other currencies (including EUR); with EUR display: 'Prices exclude all taxes, levies and duties.'
- Enterprise
Custom (pricing page: 'Contact for pricing'; Agents Enterprise also 'Contact for pricing')
- Free
- differs by tool
- HubSpot Breeze AI
- not publicly documentedFree
- yesStarter, Professional, Enterprise
- Zapieryesall 4 plans
- HubSpot Breeze AI
- Free
not publicly documented
- Starter
yes
- Professional
yes
- Enterprise
yes
Zapier- Free
yes (according to the feature table on the pricing page: Zapier Agents, Chatbots, Canvas and MCP included, Copilot (beta) with a daily message limit; AI by Zapier and AI fields not included in the Free plan. Agents add-on 'Agents Free': 400 activities/month)
- Professional
yes (according to the feature table on the pricing page: Zapier Agents, Chatbots, Canvas, MCP, AI by Zapier and AI fields included, Copilot unlimited; more agent activities via the 'Agents Pro' add-on, 1,500 activities/month, USD 33.33/month with annual billing (USD 400/year))
- Team
yes (Agents with shared account activities, Chatbots, Copilot unlimited, MCP, Canvas, AI by Zapier according to the pricing page)
- Enterprise
yes (according to the feature table on the pricing page: Zapier Agents, Chatbots, Canvas, MCP, AI by Zapier and AI fields included, Copilot unlimited; 'Agents Enterprise' add-on with a custom number of activities, organisation-wide agent sharing, 'Enterprise-grade audit logs' and 'Restricted apps support'; according to the Trust Center, Meta models in AI by Zapier must be enabled by an administrator)
- Free
Evidence
- HubSpot Breeze AI12 sources
- Zapier9 sources
- HubSpot Breeze AI
- HubSpot Data Processing Agreement (Last Modified 2026-09-16)DPA, retrieved 18 Oct 2026
- HubSpot Privacy PolicyPrivacy notice, retrieved 7 Oct 2026
- HubSpot Sub-Processors Page (Last Modified 2026-09-16)Sub-processor list, retrieved 18 Oct 2026
- HubSpot AI Cloud Infrastructure FAQ (updated 2026-07-21)Documentation, retrieved 18 Oct 2026
- Understand Agent Hub (updated 2026-10-01)Documentation, retrieved 7 Oct 2026
- HubSpot AI Model CardsTrust Center, retrieved 18 Oct 2026
- Understand HubSpot's AI model training (updated 2026-09-08)Documentation, retrieved 18 Oct 2026
- HubSpot CRM PricingPricing page, retrieved 7 Oct 2026
- HubSpot Product & Services Catalog (Legal Center)Pricing page / service description, retrieved 14 Oct 2026
- HubSpot Starter (product page)Pricing page, retrieved 14 Oct 2026
- HubSpot Customer Terms of Service (Last Modified 2026-09-16)Terms and conditions, retrieved 18 Oct 2026
- HubSpot Smart CRM PricingPricing page, retrieved 18 Oct 2026
Zapier- Pricing (rendered in browser, incl. feature table, Agents add-on and EUR currency)Pricing page, retrieved 18 Oct 2026
- Privacy Statement (effective 2025-09-05)Privacy notice, retrieved 18 Oct 2026
- Data Processing Addendum (as of 2026-08-27)DPA, retrieved 8 Oct 2026
- Subprocessors (published 2026-10-09, effective 2026-10-23)Sub-processor list, retrieved 14 Oct 2026
- Enterprise securityTrust Center, retrieved 18 Oct 2026
- Data Retention/Deletion/Export (as of 2026-04-17)Documentation, retrieved 14 Oct 2026
- Terms of Service (effective 2026-04-09)Terms and conditions, retrieved 18 Oct 2026
- Zapier Trust Center (Conveyor; updates on SOC reports and sub-processors)Trust Center, retrieved 18 Oct 2026
- Data Transfer Impact Assessment (last updated 2023-12-15)Documentation, retrieved 18 Oct 2026
not documentedmeans: not publicly documented, not verifiable in any provider source. It does not mean “no”.
No guarantee of accuracy, not legal advice. Each entry is valid as of the date shown. Open points are listed on the detail pages.
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Individual pages: HubSpot Breeze AI, Zapier. All tools in the category: Business software.