Leonardo.Ai
Leonardo.Ai (AI image generation)
Provider: Leonardo Interactive Pty Ltd · Based in: Leonardo Interactive Pty Ltd T/A Leonardo.Ai, a Canva brand · Provider website
- Plans
- 3
- Sources
- 6
- As of
- 18 Oct
As of 18 Oct 2026. Based on our research on this date and the process described in the methodology. No guarantee of accuracy, not legal advice. The provider’s current documents take precedence. Found an error? Report a correction.
Incomplete. 4 points could not be verified in any provider source (see open points). This does not mean the matter is unproblematic; it means we have not checked it.
At a glance
- Hosting
- US only: all 3 plans
- Training on inputs
- yes: Freeopt-out available: Essential / Premium / Ultimate, Teams
- DPA
- no: Free, Essential / Premium / Ultimateyes: Teams
- Provider
- Leonardo Interactive Pty Ltd (Leonardo.Ai, a Canva brand)
- Based in
- Leonardo Interactive Pty Ltd T/A Leonardo.Ai, a Canva brand (ACN 662 209 485, ABN 56 662 209 485), Suite 1007, 120 High St, North Sydney, NSW 2060, Australia (privacy policy, as of 2026-01-19: 'registered address'; Terms; DPA Annex I). According to the privacy policy, processing in Australia, storage in the USA (q1, q5, q6)
Values from 3 plans, each listed with the plans it applies to. Details and evidence are in the plan table.
Compare Leonardo.Ai
Compare with another toolCompared plan by plan with other tools in the category Image & design:
Details per plan
Short values per plan. Click a feature to open the evidence and notes for all plans; sources with retrieval dates are under “Evidence”.
| Feature | Free (public content)Compare Leonardo.Ai Free (public content) with another tool | Essential / Premium / UltimateCompare Leonardo.Ai Essential / Premium / Ultimate with another tool | Teams (Starter / Growth)Compare Leonardo.Ai Teams (Starter / Growth) with another tool |
|---|---|---|---|
| differs by plan | 0 USD/mo | several tiers | several tiers |
| Details: Price | USD 0/month ('ex. tax.'; pricing page, Solo tab) | With monthly payment Essential USD 12, Premium USD 30, Ultimate USD 60 per month; with annual payment Essential USD 10, Premium USD 24, Ultimate USD 48 per month (pricing page, Solo tab, each USD 'ex. tax.'). Terms clause 4.9: taxes are borne by the customer unless Leonardo is required by law to collect them. | Starter USD 24, Growth USD 48 per seat per month (USD 'ex. tax.'; the pricing page shows an example with 3 seats: USD 72 and USD 144 per month respectively; displayed unchanged when switching to annual payment). Custom plan via sales. |
| yes | yes | yes | |
| Details: AI features included | yes, limited (pricing page: 150 Fast Tokens per day, Token Bank 150, creations access 'Public', Basic quality, 1 personal collection) | yes (Pricing page: Fast Tokens per month Essential 8,500, Premium 25,000, Ultimate 60,000; private generation; Premium/Ultimate additionally unlimited 'Relaxed' image generation, Ultimate also video, for selected models) | yes (Pricing page: Fast Tokens per seat and month Starter 25,000, Growth 60,000, as a shared pool; 'Private Team Generations'; unlimited Relaxed image and video generation for selected models; model training with team tokens) |
| differs by plan | no | no | yes |
| Details: DPA | no (Terms clause 10.3: the privacy policy applies to individual users; according to clause 10.4, the Data Processing Addendum only applies to subscriptions with multiple Authorised Users or Canva multi-seat teams) | no (Terms clause 10.3: for individual users the privacy policy applies; according to clause 10.4, the Data Processing Addendum applies only to subscriptions with multiple Authorised Users or Canva multi-seat teams) | yes (Terms clause 10.4: for subscriptions for multiple Authorised Users, Leonardo acts as processor and the Data Processing Addendum applies; DPA clause 2.4: standard contractual clauses Module Two, Irish law, plus UK Addendum) Provider’s DPA |
| differs by plan | yes | opt-out available | opt-out available |
| Details: Training on inputs | Privacy policy: 'We may analyse your Content and related data in your account to improve the Service, and to train our algorithms, models, and AI products'. Anyone who does not want this can generate content privately with a paid plan. Help Center (FAQ, 2026-02-16): 'Private image generation is exclusive to paid members'; with 'Private Mode' off, images are 'public and visible to all Leonardo users'. | Terms clauses 8.4/8.5: paid subscribers choose public or private; Private Content is not used 'for any other purpose, including training AI models'. Privacy policy: privately generated content is not used for model training; public content remains subject to the training clause. | Terms clauses 8.4/8.5: content optionally public or private; Private Content is not used for training. DPA clause 2: processing of customer personal data only for the 'Permitted Purpose', not for its own commercial purposes. Content made public is subject to the training clause of the privacy policy. |
| differs by plan | Privacy policy | Privacy policy | DPA clause 2.11: after the end of the… |
| Details: Data retention | Privacy policy (as of 2026-01-19, section 7): personal data is retained for as long as the account is active, the data is needed to provide the service or there is a valid purpose (including legal obligations, dispute resolution); thereafter deletion or anonymisation, backups are isolated until deletion. Specific periods: not publicly documented. | Privacy policy (as of 2026-01-19, section 7): personal data is retained for as long as the account is active, the data is needed to provide the service or there is a valid purpose (including legal obligations, dispute resolution); thereafter deletion or anonymisation, backups are isolated until deletion. Specific periods: not publicly documented. | DPA clause 2.11: after the end of the contract, deletion of customer personal data at the customer's choice; Annex 1.B: retention until the end of the contract; Annex 2: automated deletion on request within 30 days. Specific periods for content: not publicly documented. |
| US only | US only | US only | |
| Details: Hosting | Privacy policy: 'Your information will be stored in the United States and processed in Australia and any other country in which Leonardo.Ai, its group companies, service providers and partners maintain facilities'. EU option: not documented. | Privacy policy: storage in the USA, processing in Australia and other countries. EU option: not documented. | DPA Annex 3: platform hosting with Amazon Web Services (USA); AI sub-processors in the USA, Singapore and Germany (Black Forest Labs, inference). EU option: not documented. |
| differs by plan | not publicly documented | not publicly documented | list available |
| Details: Sub-processors | not publicly documented | not publicly documented |
|
| differs by plan | 5 sources | 5 sources | 4 sources |
| Details: Sources with retrieval date |
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Compare Leonardo.Ai Free (public content) with another tool
Price and scope
- differs by plan
- 0 USD/mo
USD 0/month ('ex. tax.'; pricing page, Solo tab)
- yes
yes, limited (pricing page: 150 Fast Tokens per day, Token Bank 150, creations access 'Public', Basic quality, 1 personal collection)
Contract and data use
- differs by plan
- no
no (Terms clause 10.3: the privacy policy applies to individual users; according to clause 10.4, the Data Processing Addendum only applies to subscriptions with multiple Authorised Users or Canva multi-seat teams)
- differs by plan
- yes
Privacy policy: 'We may analyse your Content and related data in your account to improve the Service, and to train our algorithms, models, and AI products'. Anyone who does not want this can generate content privately with a paid plan. Help Center (FAQ, 2026-02-16): 'Private image generation is exclusive to paid members'; with 'Private Mode' off, images are 'public and visible to all Leonardo users'.
- differs by plan
- Privacy policy
- Privacy policy (as of 2026-01-19, section 7): personal data is retained for as long as the account is active, the data is needed to provide the service or there is a valid purpose (including legal obligations, dispute resolution); thereafter deletion or anonymisation, backups are isolated until deletion. Specific periods: not publicly documented.
Hosting and sharing
- US only
Privacy policy: 'Your information will be stored in the United States and processed in Australia and any other country in which Leonardo.Ai, its group companies, service providers and partners maintain facilities'. EU option: not documented.
- differs by plan
- not publicly documented
- not publicly documented
Evidence
- differs by plan
- 5 sources
- Privacy Policy (as of 2026-01-19)Privacy notice, retrieved 18 Oct 2026
- Frequently Asked Questions (Help Center, as of 2026-02-16)Documentation, retrieved 14 Oct 2026
- Tokens - Frequently Asked Questions (Help Center)Documentation, retrieved 14 Oct 2026
- Pricing: Individual, Team & API PlansPricing page, retrieved 18 Oct 2026
- Terms of Service (as of 2026-01-19)Terms and conditions, retrieved 18 Oct 2026
not documentedmeans: not publicly documented, not verifiable in any provider source. It does not mean “no”.
Third-country transfers
Privacy policy (as of 2026-01-19, sections 4 and 10): storage in the USA, processing in Australia and other countries; for individuals in the EEA, Switzerland and the UK, Leonardo requires service providers outside Europe without an adequacy decision to provide appropriate safeguards, 'including by using the EU Model Clauses and the UK International Data Transfer Addendum'. DPA (Team subscriptions) clause 2.4: standard contractual clauses Module Two, Irish law, plus UK addendum and Swiss adjustments. Representatives according to DPA Annex I: EEA European Data Protection Office (EDPO), Dublin; UK EDPO UK, London. A DPF entry is not relevant for the Australian provider.
- Privacy Policy (as of 2026-01-19) (Privacy notice), retrieved 18 Oct 2026
- Data Processing Addendum (Annex 3 sub-processors, as of August 2026) (DPA), retrieved 18 Oct 2026
Certifications (as stated by the provider)
Website footer (including the Terms and DPA pages): 'Leonardo.ai is fully SOC 2 Type I and Type II accredited'. No Trust Center or public audit report was found (leonardo.ai/trust and leonardo.ai/security return 404); no ISO certification is mentioned. The SOC 2 statement is a self-declaration; the report was not reviewed.
- Terms of Service (as of 2026-01-19) (Terms and conditions), retrieved 18 Oct 2026
- Data Processing Addendum (Annex 3 sub-processors, as of August 2026) (DPA), retrieved 18 Oct 2026
AI Act
Functions: Generative image and video models on the Leonardo platform (pricing page names, among others, Lucid Origin, Lucid Realism, Phoenix 1.0, Motion 2.0, Hailuo 2.3, Wan 2.6), training of custom AI models, Realtime Canvas, API (pricing page).
Provider’s statement: not publicly documented(no mention of the EU AI Act found in the retrieved pages).
Classification (for review, not legal advice): For review: customer typically a deployer (Art. 3(4) AI Act). Synthetic images touch on labelling questions under Art. 50; the classification depends on the use and must be reviewed. Not legal advice.
- Privacy Policy (as of 2026-01-19) (Privacy notice), retrieved 18 Oct 2026
- Pricing: Individual, Team & API Plans (Pricing page), retrieved 18 Oct 2026
Current notes 2026
According to the privacy policy, Leonardo belongs to Canva (Canva brand). Privacy policy and Terms each as of 2026-01-19; DPA with sub-processor list (Annex 3) public. The pricing page offers Solo, Team and API plans; Free only with public content.
Open points of the review
- No separate sub-processor list for Free and individual plans; the public list is only in Annex 3 of the DPA, which applies to Team subscriptions.
- SOC 2 statement only as a self-declaration in the website footer; no Trust Center and no report publicly found (leonardo.ai/trust and leonardo.ai/security: 404); ISO certification not mentioned.
- Retention only governed in general terms (privacy policy section 7); no specific periods for content.
- No statement on the EU AI Act found in the privacy policy, Terms or DPA.
Frequently asked questions
Where does Leonardo.Ai store data?
US only (plans: Free (public content), Essential / Premium / Ultimate, Teams (Starter / Growth)). According to the provider, as of 18 Oct 2026.
Is there a DPA for Leonardo.Ai?
no in: Free (public content), Essential / Premium / Ultimate; yes in: Teams (Starter / Growth). According to the provider, as of 18 Oct 2026.
Does Leonardo.Ai use inputs for AI training?
yes in: Free (public content); opt-out available in: Essential / Premium / Ultimate, Teams (Starter / Growth). According to the provider, as of 18 Oct 2026.
Where is the provider based?
Leonardo Interactive Pty Ltd T/A Leonardo.Ai, a Canva brand (ACN 662 209 485, ABN 56 662 209 485), Suite 1007, 120 High St, North Sydney, NSW 2060, Australia (privacy policy, as of 2026-01-19: 'registered address'; Terms; DPA Annex I). According to the privacy policy, processing in Australia, storage in the USA. According to the provider, as of 18 Oct 2026.
All sources
- 01Privacy Policy (as of 2026-01-19)Privacy notice · retrieved 18 Oct 2026
- 02Frequently Asked Questions (Help Center, as of 2026-02-16)Documentation · retrieved 14 Oct 2026
- 03Tokens - Frequently Asked Questions (Help Center)Documentation · retrieved 14 Oct 2026
- 04Pricing: Individual, Team & API PlansPricing page · retrieved 18 Oct 2026
- 05Terms of Service (as of 2026-01-19)Terms and conditions · retrieved 18 Oct 2026
- 06Data Processing Addendum (Annex 3 sub-processors, as of August 2026)DPA · retrieved 18 Oct 2026
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Further reading
All tools in the category: Image & design. Figures across all tools: Data report.